Super Discount Auto Rentals New Trend in Japan

A growing number of gasoline stations, used-car dealerships and auto repair shops have begun offering “super discount” car rentals to offset falling sales as car ownership declines.

Auto-related businesses can offer cheap rentals by making use of existing staff, repair facilities and, for used-car dealers, vehicle inventories to maintain a fleet of vehicles.

Discount rental operations are meeting strong demand from those who choose not to or cant afford to own a car amid declining incomes and rising fuel, insurance and maintenance costs, in addition to the threat of higher taxes.

A gas station in the western Tokyo suburb of Kunitachi is one business involved in the trend.”We managed to avert closure thanks to the rentals,” said station head Toshiaki Akuzawa, 46.

Read the rest of the story: Auto-linked firms launch super discount rentals.

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