Cool Biz and Super Cool Biz Campaigns Ready

The government will launch its Cool Biz campaign again this year on May 1, the same as last year. Prior to 2011, the campaign began on June 1, but it was brought forward by a month last year in a bid to conserve electricity after worries that there would be a power shortage following the March 11 disaster.

The campaign will last until Oct 31, according to the Environment Ministry. During this time, employees are encouraged to ditch their suits and ties for open-necked, short-sleeved shirts.

Read the rest of the story: Cool Biz to start May 1, Super Cool Biz on June 1.

Air-conditioned clothes help Japan beat heat

As jackets go it looks far from fashionable, but its Japanese maker cannot meet sky-rocketing demand for "air conditioned" coats with built-in fans.

Kuchofuku Co. Ltd — whose name literally means "air-conditioned clothing" — has seen orders soar amid power shortages in Japan after the devastating March 11 earthquake and tsunami.

As parts of the nation sweat out an uncomfortable summer shackled by restrictions on electricity use, demand has grown for goods that provide guilt-free respite from the unrelenting summer heat.

Read the rest of the story: Air-conditioned clothes help Japan beat heat.